{"id":42464,"date":"2023-04-19T18:11:17","date_gmt":"2023-04-19T15:11:17","guid":{"rendered":"http:\/\/orsiad.com.tr\/?p=42464"},"modified":"2023-04-19T18:20:40","modified_gmt":"2023-04-19T15:20:40","slug":"2022-sales-figures-mmfa-returns-to-pre-pandemic-sales-levels","status":"publish","type":"post","link":"https:\/\/orsiad.com.tr\/en\/2022-sales-figures-mmfa-returns-to-pre-pandemic-sales-levels.html","title":{"rendered":"2022 sales figures: MMFA returns to pre-pandemic sales levels"},"content":{"rendered":"

Munich, 19 April 2023<\/em> \u2013 The global sales figures of MMFA members show an overall decline of -14% for multilayer flooring across all categories in 2022 compared to 2021. This declining trend has spread across the globe with the exception of two regions: Africa and Australia\/Oceania. The category \u201cwood\u201d suffered the most last year with almost -16% sales decline compared to 2021. When it comes to polymers products, the loss represents -13% of the total sales.<\/p>\n

Click for the rest of the report<\/a><\/p>\n

Volume per category<\/strong><\/p>\n

Overall, in the wood category<\/strong>, the decline was widespread, with sales down -16% across the globe and 12.8 million m\u00b2 sold. Similarly, sales of polymer products<\/strong> fell by -13% with 91 million m\u00b2 sold in 2022.<\/p>\n

LVT flexible click<\/strong> is the category that suffered the most with a decrease of -31% (32 million m\u00b2 sold). MMFA members sold 7.3 million m\u00b2 of EPC products<\/strong> which represents a drop of -21%. Finally, for the best performing category, the sales volume of SPC products<\/strong> increased, by +5.5% for the former\u00a0 to a total of 51.6 million m\u00b2 sold.<\/p>\n

Volumes per regions<\/strong><\/p>\n

The decline of all polymer products remained relatively mild in Europe. Despite the drops in sales, the biggest markets are still the same compared to 2021. Western Europe continues to be the first region in terms of volume with 49.5 million m\u00b2 sold, a decrease of -8% compared to 2021. Germany (15 million m\u00b2 sold in 2022) and France (13 million m\u00b2) are the countries where\u00a0 MMFA members are the most successful. They are followed by the US with 30 million m\u00b2, which represents a decline of -22% compared to the 2021 sales figures.\u00a0 In contrast, Australia\/Oceania with +20% (976.886 m\u00b2) and Africa with +18.5% (775.599 m\u00b2) experienced growth in 2022.<\/p>\n

In Europe, the SPC category is the most successful with 27.3 million m\u00b2 sold in 2022 (+11%), followed by LVT click 17 million m\u00b2 sold (-27%), and EPC (4.4 million m\u00b2 sold; -9%)<\/p>\n

Losses in the wood category were as high as -24% (-36.846 m\u00b2) in North America and -16% in both Western Europe (-2.258.162 m\u00b2) and Latin America (-7.163 m\u00b2), while Australia\/Oceania observed the highest growth with +401% and 7.417 m\u00b2 sold in 2022 (+5.938 m\u00b2 compared to 2021).<\/p>\n

MMFA\u2019s single market champions<\/strong><\/p>\n

For all polymer click products, the US was MMFA\u2019s members\u2019 biggest market globally last year with 30.3 million m\u00b2 sold (-22% compared to 2021). In Western Europe, the top three countries were Germany (15 million m\u00b2; -10%), France (13 million m\u00b2; -7%), and Great Britain (4 million m\u00b2; -14.5%).<\/p>\n

At the global scale, the US was also the biggest market for rigid click last year, with 19.8 million m\u00b2 (-8%) sold in total, followed by Germany (10 million m\u00b2; +2%) and France (7 million m\u00b2; +20%). Taking a closer look at the Eastern European market, Poland ranks first (1.3 million m\u00b2; -3%), followed by the Czech Republic (750.231 m\u00b2; +37%).<\/p>\n

When it comes to sales of LVT click, France continues to be MMFA members’ biggest market for flexible LVT click products in Western Europe, with 5.9 million m\u00b2 sold despite a decrease of 27% in sales volume. It is followed by Germany with 4.9 million m\u00b2 (-27.5%), and Great Britain (2.3 million m\u00b2; -28%). In Eastern Europe, the Russian Federation was the biggest market for LVT click in 2022 (647.327 m\u00b2; -29%). In North America, the US still stands as the biggest market, having sold 10.5 million m\u00b2 (-39%) of LVT click products in 2022.<\/p>\n

For wood products, MMFA\u2019s biggest markets in 2022 were Germany (8,5 million m\u00b2; -16%), Austria (1.4 million m\u00b2; -7%) and Denmark (434.222 m\u00b2; -29%). In Eastern Europe, the Czech Republic was the biggest market, with 413.439 m\u00b2 sold (-4%).<\/p>\n

With sales figures falling back to 2019 levels, the pandemic has clearly turned the MMF sector upside down and indicates that the large increase in sales volumes between 2020 and 2021 was an artificial one. The consumer craze for renovation and DIY as well as the increase of stored volumes by distributors and retailers have boosted sales figures in recent years. However, the higher logistical and raw material costs have deeply affected the sales of MMFA members in 2022. In addition, the conflict in Ukraine and the subsequent energy crisis have had a major impact on MMFA members’ sales. It is therefore difficult to assess whether the decline in MMF flooring sales figures will last or whether the market will soon return to its normal rhythm.<\/p>\n

-\/-<\/p>\n

About MMFA<\/strong>: The Multilayer Modular Flooring Association is an organisation representing the leading producers of flooring in Europe and their suppliers. The association was established in October 2012 in Munich, Germany, by seven European flooring producers. It is now managed out of Brussels.<\/p>\n","protected":false},"excerpt":{"rendered":"

Munich, 19 April 2023 \u2013 The global sales figures of MMFA members show an overall decline of -14% for multilayer flooring across all categories in 2022 compared to 2021. This declining trend has spread across the globe with the exception of two regions: Africa and Australia\/Oceania. The category \u201cwood\u201d suffered the most last year with […]<\/p>\n","protected":false},"author":3,"featured_media":31356,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[254,256],"tags":[],"class_list":["post-42464","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-headline-news","category-parquet"],"jetpack_featured_media_url":"https:\/\/orsiad.com.tr\/wp-content\/uploads\/mmfa-logo.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/42464","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/comments?post=42464"}],"version-history":[{"count":0,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/42464\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media\/31356"}],"wp:attachment":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media?parent=42464"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/categories?post=42464"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/tags?post=42464"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}