{"id":53677,"date":"2025-10-31T15:23:32","date_gmt":"2025-10-31T12:23:32","guid":{"rendered":"https:\/\/orsiad.com.tr\/?p=53677"},"modified":"2025-10-31T15:23:32","modified_gmt":"2025-10-31T12:23:32","slug":"a-new-record-in-dubai-the-worlds-tallest-clock-equipped-residential-tower-is-coming","status":"publish","type":"post","link":"https:\/\/orsiad.com.tr\/en\/a-new-record-in-dubai-the-worlds-tallest-clock-equipped-residential-tower-is-coming.html","title":{"rendered":"A NEW RECORD IN DUBAI: THE WORLD\u2019S TALLEST CLOCK-EQUIPPED RESIDENTIAL TOWER IS COMING"},"content":{"rendered":"<p><b>Rising 450 meters and visible from as far as 6 kilometers away, the colossal Franck Muller Aeternitas Tower will be completed in 2027, adding a new signature to Dubai\u2019s skyline. Commenting on the project, Parcel CEO \u00d6zden \u00c7imen said, \u201cThis monumental development will cement Dubai\u2019s leadership in branded residences and solidify the city as a magnet for global investors.\u201d<\/b><\/p>\n<p>Dubai\u2014synonymous with super-tall architecture\u2014is once again in the global spotlight. Set to be developed through a collaboration between Swiss luxury watchmaker Franck Muller and one of the UAE\u2019s leading real estate developers, the Franck Muller Aeternitas Tower will become the world\u2019s tallest building featuring a clock.<\/p>\n<p>Set to rise in Dubai Marina, the tower will comprise 649 luxury residences and, at 450 meters in height, will introduce a new icon to the city\u2019s silhouette.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-53682\" src=\"http:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-scaled.jpg\" alt=\"\" width=\"1708\" height=\"2560\" srcset=\"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-scaled.jpg 1708w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-267x400.jpg 267w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-280x420.jpg 280w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-60x90.jpg 60w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-1025x1536.jpg 1025w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494909_Forart28005-1-1366x2048.jpg 1366w\" sizes=\"auto, (max-width: 1708px) 100vw, 1708px\" \/><\/p>\n<p><strong>\u201cThe world\u2019s largest clock tower will boost investor interest\u201d<\/strong><\/p>\n<p>Parcel CEO \u00d6zden \u00c7imen believes the project will intensify global investor appetite:<br \/>\n\u201cThe new, massive development with 649 luxury apartments is poised to deliver some of the most expensive homes to market. With studios starting at a sales price of around half a million dollars, this initiative could bring fresh momentum to the UAE\u2019s global image. Dubai\u2019s hallmark of luxury living and international connectivity is being reinforced by such landmark projects. Seen by investors as the world\u2019s largest clock tower, this building could attract buyers from across continents.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-53684\" src=\"http:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494911_af02f377_deb8_4d9b_84b0_34dbd221abbf.jpg\" alt=\"\" width=\"1024\" height=\"1024\" srcset=\"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494911_af02f377_deb8_4d9b_84b0_34dbd221abbf.jpg 1024w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494911_af02f377_deb8_4d9b_84b0_34dbd221abbf-400x400.jpg 400w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494911_af02f377_deb8_4d9b_84b0_34dbd221abbf-420x420.jpg 420w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494911_af02f377_deb8_4d9b_84b0_34dbd221abbf-90x90.jpg 90w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><strong>Dubai is becoming the global hub for branded residences<\/strong><\/p>\n<p>In recent years, Dubai has stood out worldwide for its branded residential projects. As partnerships with luxury brands multiply, notions of design, security, and quality of life in housing are being redefined.<\/p>\n<p>\u00c7imen emphasized how this trend further strengthens Dubai\u2019s brand value: \u201cDubai is investing dedicated effort in the proliferation of branded residences, partnering with the world\u2019s most renowned names. In a city that attracts an average of 10,000 millionaires a year, the new clock tower can become a symbolic brand asset for Dubai. This could draw even more investors to the city and spur tourists to visit branded landmarks.\u201d<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-53686\" src=\"http:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494912_ac03ae57_895d_4003_8a17_97df85930aaa.jpg\" alt=\"\" width=\"740\" height=\"1110\" srcset=\"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494912_ac03ae57_895d_4003_8a17_97df85930aaa.jpg 740w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494912_ac03ae57_895d_4003_8a17_97df85930aaa-267x400.jpg 267w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494912_ac03ae57_895d_4003_8a17_97df85930aaa-280x420.jpg 280w, https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494912_ac03ae57_895d_4003_8a17_97df85930aaa-60x90.jpg 60w\" sizes=\"auto, (max-width: 740px) 100vw, 740px\" \/><\/p>\n<p><strong>A new icon where luxury meets engineering<\/strong><\/p>\n<p>Taking its name from the Latin word for \u201ceternity,\u201d Aeternitas, the Franck Muller Aeternitas Tower will feature an immense clock at its crown\u201440 meters high and 30 meters wide\u2014designed to be visible from 6 kilometers away.<\/p>\n<p>Groundwork began in 2024, with completion slated for 2027. Beyond offering a luxury living environment, the project is set to become a symbol of a new era in engineering, design, and branded real estate.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Rising 450 meters and visible from as far as 6 kilometers away, the colossal Franck Muller Aeternitas Tower will be completed in 2027, adding a new signature to Dubai\u2019s skyline. Commenting on the project, Parcel CEO \u00d6zden \u00c7imen said, \u201cThis monumental development will cement Dubai\u2019s leadership in branded residences and solidify the city as a [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":53678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[2014,254,179],"tags":[],"class_list":["post-53677","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-buildings","category-headline-news","category-journal"],"jetpack_featured_media_url":"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/10\/1761494859_59320272_eb6b_429a_bb57_d48ec911f4f3.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/53677","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/comments?post=53677"}],"version-history":[{"count":2,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/53677\/revisions"}],"predecessor-version":[{"id":53689,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/53677\/revisions\/53689"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media\/53678"}],"wp:attachment":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media?parent=53677"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/categories?post=53677"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/tags?post=53677"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}