{"id":54041,"date":"2025-11-24T10:43:57","date_gmt":"2025-11-24T07:43:57","guid":{"rendered":"https:\/\/orsiad.com.tr\/?p=54041"},"modified":"2025-11-24T10:43:57","modified_gmt":"2025-11-24T07:43:57","slug":"kalebodurs-mayfair-series-wins-design-award-at-archiproducts-design-awards-2025","status":"publish","type":"post","link":"https:\/\/orsiad.com.tr\/en\/kalebodurs-mayfair-series-wins-design-award-at-archiproducts-design-awards-2025.html","title":{"rendered":"Kalebodur\u2019s Mayfair Series Wins Design Award at Archiproducts Design Awards 2025"},"content":{"rendered":"

Istanbul-based leader Kalebodur honored for uniting nature, technology, and aesthetics<\/strong>
\nKalebodur, the flagship brand of Turkey\u2019s ceramics pioneer Kaleseramik, has won one of the industry\u2019s most respected accolades with its Mayfair series at the Archiproducts Design Awards 2025. Standing out among thousands of international entries, Mayfair responds to the \u201creturn to nature\u201d trend through a fusion of technology and refined design.<\/strong><\/p>\n

\u201cMore than a product\u2014an ethos\u201d<\/strong>
\nCommenting on the award, Category Marketing Director Selin \u00c7evik Ersay\u0131n said:
\n\u201cThis award proves that Mayfair is not just a product but a holistic philosophy. With our V-Intech technology, we infuse the spirit of natural material into every grain of porcelain, removing limits for architects. Mayfair is our clearest expression of bringing aesthetics, function, and sustainability into one.\u201d<\/p>\n

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Design, function, and sustainability in balance<\/strong>
\nPowered by V-Intech, Mayfair marries the singular beauty of natural marble with the superior durability of porcelain. Unlike conventional slabs, its veining continues through the body, edges, and cross-sections, delivering seamless, flowing, and cohesive surfaces\u2014ideal for countertops and furniture where full visual continuity is essential.<\/p>\n

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Where quiet luxury meets endurance<\/strong>
\nWith a matte finish that embodies \u201cquiet luxury\u201d and a palette of ashen, stone, and earth tones, Mayfair brings timeless elegance and calm to interiors. Its porcelain composition resists wear, stains, scratches, and heat, offering a long-lasting, low-maintenance, and sustainable solution for high-traffic spaces. Available in 120\u00d7280 and 160\u00d7320 cm formats and 6, 12, and 20 mm thicknesses, Mayfair provides flexible, hygienic options for furniture and worktops.<\/p>\n

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A first for the industry: V-Intech technology<\/strong>
\nTraditional porcelain slabs carry natural patterns only on the surface; cut edges reveal a plain-colored core, breaking the illusion of natural stone\u2014especially on detailed applications like counters and furniture. V-Intech breaks this limitation by introducing \u201cthrough-body veining,\u201d ensuring patterns continue across the surface, core, and cuts. The result is a porcelain slab that not only looks natural but \u201cbehaves\u201d like a solid marble block, unlocking unprecedented creative freedom for designers and architects.<\/p>\n

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A multi-dimensional commitment<\/strong>
\nEnergy-efficient production and recyclability minimize environmental impact. Evoking a renewed bond with nature, Mayfair fosters calm and balance in spaces while supporting women\u2019s employment initiatives\u2014contributing to social as well as environmental sustainability.<\/p>\n","protected":false},"excerpt":{"rendered":"

Istanbul-based leader Kalebodur honored for uniting nature, technology, and aesthetics Kalebodur, the flagship brand of Turkey\u2019s ceramics pioneer Kaleseramik, has won one of the industry\u2019s most respected accolades with its Mayfair series at the Archiproducts Design Awards 2025. Standing out among thousands of international entries, Mayfair responds to the \u201creturn to nature\u201d trend through a […]<\/p>\n","protected":false},"author":3,"featured_media":54029,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[251,254,179],"tags":[],"class_list":["post-54041","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-furniture","category-headline-news","category-journal"],"jetpack_featured_media_url":"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2025\/11\/1762865223_kv.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/54041","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/comments?post=54041"}],"version-history":[{"count":2,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/54041\/revisions"}],"predecessor-version":[{"id":54043,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/54041\/revisions\/54043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media\/54029"}],"wp:attachment":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media?parent=54041"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/categories?post=54041"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/tags?post=54041"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}