{"id":60726,"date":"2026-05-15T21:39:04","date_gmt":"2026-05-15T18:39:04","guid":{"rendered":"https:\/\/orsiad.com.tr\/?p=60726"},"modified":"2026-05-15T21:39:04","modified_gmt":"2026-05-15T18:39:04","slug":"asia-flooring-talks-to-spotlight-asian-flooring-market-insights-and-trend-forecasts-at-domotex-asia-chinafloor-2026","status":"publish","type":"post","link":"https:\/\/orsiad.com.tr\/en\/asia-flooring-talks-to-spotlight-asian-flooring-market-insights-and-trend-forecasts-at-domotex-asia-chinafloor-2026.html","title":{"rendered":"Asia Flooring Talks to Spotlight Asian Flooring Market Insights and Trend Forecasts at DOMOTEX asia\/CHINAFLOOR 2026"},"content":{"rendered":"

Asia Flooring Talks: Asian Markets\u2019 Insights and Trend Forecasting<\/strong> will bring together international flooring experts, industry associations, media representatives, manufacturers and designers at DOMOTEX asia\/CHINAFLOOR 2026<\/strong> to discuss market developments across Asia and Oceania.<\/p>\n

The half-day workshop will take place on May 28<\/strong>, from 13:15 to 16:30<\/strong>, at Hall 7.1A10, International Buyer Lounge<\/strong>. According to the official DOMOTEX asia\/CHINAFLOOR event program, the session is designed as a fully English-language workshop focusing on the latest statistics, trends and consumer preferences in some of Asia\u2019s largest carpet and flooring markets.<\/p>\n

DOMOTEX asia\/CHINAFLOOR, which will be held in Shanghai from May 27 to 29, 2026<\/strong>, is recognized as one of the leading international B2B floorcovering trade shows in the Asia-Pacific region. The exhibition brings together flooring professionals from Asia and global markets, creating a platform for networking, product presentation and discussion of new technologies and materials.<\/p>\n

A regional view of flooring demand, design and innovation<\/strong><\/p>\n

Asia Flooring Talks will focus on the changing structure of carpet and flooring markets across the region. The program combines presentations and panel discussions, offering participants insights into trade dynamics, product development, hard flooring innovation, interior design trends and carpet\u2019s role in healthy indoor environments.<\/p>\n

The event also reflects a wider shift in the flooring sector. As product categories evolve, supply chains become more regional and consumer expectations change, brands are increasingly expected to follow international market signals more closely. For manufacturers, distributors and design professionals, regional intelligence has become a strategic tool, not merely a conference accessory gathering dust in the corner.<\/p>\n

The workshop will open with remarks from Edwin Tan, CEO of GLOBUS Events<\/strong>, before moving into a market-focused presentation on Oceania.<\/p>\n

Australia and New Zealand flooring markets under focus<\/strong><\/p>\n

The first presentation, titled \u201cAustralia and New Zealand Flooring Markets: Trends, Trade and Opportunities in Oceania,\u201d<\/strong> will be delivered by Phil Buckley<\/strong>, CEO of the Australasian Timber Flooring Association, ATFA<\/strong>.<\/p>\n

The session will cover the general structure of the Australian and New Zealand markets, the approximate value of key flooring sectors, product type trends and the factors driving change across the region. It will also examine what makes a successful import partnership in Oceania.<\/p>\n

Buckley, who was appointed CEO of ATFA in August 2025, brings more than 25 years of experience across flooring installation, project management, technical inspections and industry training. Having conducted more than 500 flooring inspections across Australia and New Zealand, he is expected to provide a practical view of product performance, installation standards, market development and the growing trade relationship between Australasian flooring markets and Asia.<\/p>\n

Interior design trends move from tradition to innovation<\/strong><\/p>\n

The first panel discussion of the day, \u201cFrom Tradition to Innovation: The Evolution of the Interior Design Trends in Asia,\u201d<\/strong> will be moderated by Aida Cuko<\/strong>, International Business Director of DOMOTEX asia\/CHINAFLOOR.<\/p>\n

The panel will feature Iko In<\/strong>, Asian media professional and founder of iN Design Lab<\/strong>; Sumisha Gilotra<\/strong>, Editor of Architects & Interiors India<\/strong>; and Beatrice Rizzi<\/strong>, Asia Regional Director of DEDODESIGN<\/strong>.<\/p>\n

The discussion is expected to explore how Asian interior design is changing under the influence of cultural identity, hospitality projects, digital media, sustainability, consumer lifestyle expectations and cross-border design exchange. From Malaysia and India to China and the wider Asia-Pacific region, the panel will examine how design language is shifting from traditional reference points toward more innovative, user-centered and brand-conscious interiors.<\/p>\n

Hard flooring production innovation takes center stage<\/strong><\/p>\n

A second panel, titled \u201cAsia at the Forefront of Hard Flooring Production Innovation,\u201d<\/strong> will be moderated by Mallory Cruise-McGrath<\/strong>, Senior Managing Editor of Floor Covering Weekly<\/strong>.<\/p>\n

Speakers will include David Shi<\/strong>, General Manager of the International Business Center at Power Dekor<\/strong>; Laetitia Kimblad<\/strong>, Director BU Flooring Technology at V\u00e4linge Innovation AB<\/strong>; and Farnam Sharifi<\/strong>, Founder and CEO of International Flooring Labs<\/strong>.<\/p>\n

This session will focus on Asia\u2019s role in advancing hard flooring production, including manufacturing scale, export capability, quality assurance, locking systems, material innovation and next-generation flooring technologies. With speakers representing manufacturing, R&D, media and testing expertise, the panel is positioned to address both product innovation and practical market expectations.<\/p>\n

The official event listing highlights Asia Flooring Talks as a forum where international experts, leading flooring companies, associations, journalists and designers will share views on different Asian markets as well as design and product development trends in the region.<\/p>\n

Carpets and healthy indoor environments<\/strong><\/p>\n

The third panel, \u201cThe Role of Carpets in Creating Healthy Indoor Environments,\u201d<\/strong> will also be moderated by Aida Cuko<\/strong>.<\/p>\n

The panel will bring together Enes Karaday\u0131<\/strong>, Coordinator of Decor Magazine<\/strong>; Thomas Young<\/strong>, Vice General Manager of Haima Group<\/strong>; and Emile Devos<\/strong>, Area Sales Manager APAC and LATAM at Associated Weavers Europe<\/strong>.<\/p>\n

This session will examine the role carpets can play in comfort, interior wellbeing, acoustic performance and indoor environment quality. T\u00fcrkiye\u2019s position in machine-made carpet production will also be represented through Decor Magazine, which has long participated in international carpet and flooring exhibitions with sector-focused publications.<\/p>\n

Southeast Asia positioned for flooring growth<\/strong><\/p>\n

The final presentation of the program, \u201cSoutheast Asia \u2013 A Flooring Market Poised for Growth,\u201d<\/strong> will be delivered by Elvin Tay<\/strong>, President of the Malaysian Interior Industry Partners Association, MIIP<\/strong>.<\/p>\n

Tay, also Founder and Executive Director of ARMARIOR Sdn Bhd<\/strong>, will discuss Southeast Asia\u2019s flooring market potential, professional standards, international exchanges and the region\u2019s developing role in interior and building-related sectors.<\/p>\n

As DOMOTEX asia\/CHINAFLOOR continues to position Shanghai as a major meeting point for global flooring professionals, Asia Flooring Talks is expected to offer participants a concentrated view of regional market signals. For brands looking to understand Asian flooring demand, production trends and design direction, the event will serve as both a knowledge platform and a strategic compass for future product and market decisions.<\/p>\n","protected":false},"excerpt":{"rendered":"

Asia Flooring Talks: Asian Markets\u2019 Insights and Trend Forecasting will bring together international flooring experts, industry associations, media representatives, manufacturers and designers at DOMOTEX asia\/CHINAFLOOR 2026 to discuss market developments across Asia and Oceania. The half-day workshop will take place on May 28, from 13:15 to 16:30, at Hall 7.1A10, International Buyer Lounge. According to […]<\/p>\n","protected":false},"author":3,"featured_media":60723,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","_links_to":"","_links_to_target":""},"categories":[232,8310,254,179],"tags":[8778,8783,8772,8775,8627,8773,8782,8785,8569,8771,8787,8777,8780,8779,8774,8786,8784,8628,8776,8781],"class_list":["post-60726","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-fair","category-events","category-headline-news","category-journal","tag-aida-cuko-en","tag-asia-at-the-forefront-of-hard-flooring-production-innovation-en","tag-asia-flooring-talks-en","tag-atfa-en","tag-australia","tag-b2b-en","tag-beatrice-rizzi-en","tag-david-shi-en","tag-domotex-asia-chinafloor-en","tag-edwin-tan-en","tag-farnam-sharifi-en","tag-from-tradition-to-innovation-en","tag-iko-in-en","tag-in-design-lab-en","tag-internatioanl-buyer-lounge-en","tag-laetitia-kimblad-en","tag-mallory-cruise-mcgrath-en","tag-new-zealand","tag-phil-buckley-en","tag-sumisha-gilotra-en"],"jetpack_featured_media_url":"https:\/\/orsiad.com.tr\/wp-content\/uploads\/2026\/05\/domotexasiaeventnews.jpg","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/60726","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/comments?post=60726"}],"version-history":[{"count":1,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/60726\/revisions"}],"predecessor-version":[{"id":60727,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/posts\/60726\/revisions\/60727"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media\/60723"}],"wp:attachment":[{"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/media?parent=60726"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/categories?post=60726"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/orsiad.com.tr\/en\/wp-json\/wp\/v2\/tags?post=60726"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}