Known for award-winning architectural and interior projects of various scales at home and abroad, BAB Architects offers innovative, sustainable, and functional solutions on the key considerations in the architectural design of media centers.
Led by Architect İrem Arıbaş, Interior Architect Hüseyin Beş, and Interior Architect & Set Designer Yurdaer Beş, BAB Architects notes that the first step in designing a media center is to set up the functional flow correctly and clearly analyze the needs of different user groups. They underline that news production processes move fast, intensely, and simultaneously, and that spaces must adapt to this dynamism. Emphasizing that the parameters unifying the design must be resolved comprehensively in these facilities where interdisciplinary teams work around the clock in shifts, BAB Architects stresses that the system can operate flawlessly with the right design support.
Accordingly, BAB Architects co-founder Architect İrem Arıbaş says that elements such as function, user experience, and aesthetics must be addressed holistically in media center design, highlighting their approach of always harnessing the power of design to shape human psychology and placing it at the core of their projects: “In this approach, it is not only about how the space works but also how it makes you feel. This way, in realized media centers, we create environments that both support productivity and strengthen the sense of belonging.”
Interior Architect Hüseyin Beş adds that open plans, modular layouts, structural solution systems that allow infrastructure upgrades, and studios that can be adapted to different usage scenarios when needed are central to this approach, explaining that all these solutions are developed to keep pace with the rapid production rhythm: “We consider technology not only in the invisible infrastructure but also through smart systems that deliver comfort without the user noticing. We ensure spaces have a flexible structure that can be transformed with minimal intervention, thus preparing them not only for today’s needs but also for the requirements of tomorrow.”
Pointing out that occupants spend long hours in these spaces, the partners at BAB Architects emphasize that maximizing natural light, providing glare-free illumination, and achieving proper acoustics—seemingly small details—directly affect mental and physical comfort. They also draw attention to bringing nature indoors through greenery and natural materials to support user psychology. To accommodate different moods and working styles, Architect İrem Arıbaş notes that they plan spaces flexibly, simultaneously employing hybrid and subdivided layouts to provide both focus areas and rapid communication opportunities.
In addition, Arıbaş underscores the importance of a multifaceted interior plan, noting that public areas most strongly reflect corporate identity while offering employees room to breathe: “Equipping press conference halls with robust technological infrastructure, using digital LED screens in broadcast studios—the heart of the media center—and integrating graphics that foreground corporate identity and manifesto are critical elements for the building to project a reliable and solid stance consistent with its purpose. By combining functionality with social interaction in relaxation areas, and through carefully designed landscape zones as well as informal seating corners and open-kitchen recreation areas that enable the integration of culture, art, and literature, we support people coming together and the strengthening of a communication culture.”
BAB Architects states that sustainability is one of the cornerstones of value-creating planning as well as aesthetics, noting that a space illuminated by natural light is not only energy-efficient but also makes users feel better. They emphasize that in extremely intense working environments such as media centers, maintaining motivation, focus, and belonging while performing at a high level should be directly proportional to the psychological support provided by the building design. In addition to the importance of natural materials and the power of green architecture in interiors, they highlight reducing heat loss in façade solutions, enabling energy management with smart systems, and easing the burden of these systems on users—all of which provide time savings and long-term financial gains and create significant added value at both individual and societal levels.
Stating that a project built with flexible solutions capable of adapting to a rapidly changing era is a sine qua non for a media center, BAB Architects adds that beyond this, as a team they regard sustainability as a quality of vision—an issue of responsibility that they bring to the table at the approval stage in every project without exception, and will continue to do so.