Kelebek Mobilya was deemed worthy of the “Diamond” award in the Furniture Retail Chain category, based on the Customer Experience Index results at the 11th A.C.E. Awards organized by Şikayetvar.
One of Türkiye’s long-established furniture brands, Kelebek Mobilya, has added another significant achievement to its record with its customer satisfaction focused approach. Within the scope of Şikayetvar’s Customer Experience Index research, prepared using more than 1.5 million survey data points and presented at the 11th A.C.E. Awards, Kelebek Mobilya received the Diamond award in the “Furniture Retail Chain” category.
At the ceremony held at Çırağan Palace Kempinski, 98 brands from 60 different sectors were honored in the Diamond, Gold, and Silver categories according to their customer experience performance. The research, prepared by taking into account companies’ complaint data, market shares, and the results of large-scale surveys, evaluates brands’ relationships with consumers in a multi-dimensional way.
Kelebek Mobilya was awarded this prestigious prize thanks to its customer-focused communication throughout the year, its after-sales service processes, and its solution-oriented approach, all aimed at continuously improving the consumer experience. While the brand treats customer feedback as an area for development that strengthens service quality, it stands out with practices that increase satisfaction across every touchpoint.
Derya Çakır, Brand and Product Director at Kelebek Mobilya, stated: “At Kelebek Mobilya, trust and sustainable satisfaction lie at the core of the relationship we build with our customers. Being awarded the ‘Diamond’ prize within the scope of the 11th A.C.E. Awards has become an important indicator of our determined approach to improving the customer experience across all touchpoints.”
Addressing user experience holistically, from the in-store experience to after-sales support processes, Kelebek Mobilya continues to strengthen its position in the sector with a service mindset that puts customer satisfaction at the center. This success at the 11th A.C.E. Awards once again demonstrates the brand’s consistent performance in the field of customer experience.